
What is MindCart AI?
MindCart AI is an empirical solution for identifying what to say, how to say it and to whom.
What to say
The right themes
How to say it
The most persuasive language
To whom
The most receptive mindsets

What was the purpose of this study?
The study was designed to understand the mind of Canadian consumers related to plant-based meat.

What mindsets did we discover?
"These questions and answers are mixed together to create combinations resulting in 24 unique vignettes that the participants rate"

PVI: Personal Viewpoint Identifier
What mindset are you?
The PVI can be used to identify an individual's mind-set on the topic using a short survey, allowing for personalized communication and marketing opportunities.
Click here to discover which mind-type is YOU
Can't find what you're looking for?
Ask all your questions to our MindCart AI support team.